Our Farmers
The 3,400 families behind every cup.
Juru isn't just a company. It's a cooperative of hands, hills, and heritage — working in collaboration with more than 5 coffee cooperatives.
3,400+
Farming Families
5+
Coffee Cooperatives
24 ha
Own Estates
100%
Traceable
Support Programs
Investing in the people who grow us.
Seedling Distribution
Free Red Bourbon seedlings distributed each planting cycle.
Agronomy Training
On-farm coaching in pruning, mulching, pest control and quality picking.
Fair Pricing
Above-market cherry prices, transparent premiums for quality.
Health Insurance
We help farmers pay their community health insurance (Mutuelle de Santé) so families stay covered.
School Fees
Support with school fees and materials for farmers' children.
Free Water
Water drawn from beneath our land is piped free of charge to neighbouring homes.
Electricity Access
We extend electricity to households around our stations.
Cooperative Collaboration
We work in collaboration with more than 5 coffee cooperatives across our two districts.